Promotions

What is a Promotion?

Outfy helps you to create and run a promotion intelligently, automatically for various occasions and events(e.g Christmas, Halloween, New Year Sale etc), allowing you to schedule them up to 15 days in advance.

Benefits:

  • Time-Saving Automation: Creation and posting occur automatically, saving you valuable time.
  • Stunning Templates: Access fresh, visually appealing templates that capture attention.
  • Diverse Content: Avoid monotony with new promotional content posted each time.
  • Engagement Boost: Increase engagement through smart mix-and-match content strategies.

Promotions List:

Here, you'll find a comprehensive list of all your promotions. You can utilize the action buttons to view, edit, stop, or remove a promotion. To start a new promotion, simply click the “+Create New Promotion” button located at the top right corner.

Promotions List

Type of Promotions

Currently, you can create and run three types of promotions:

  • Store Wide: Launch promotions across all your products, ideal for store wide sales.
  • Product Category: Target specific category for focused promotions.
  • Single Product: Highlight individual products, whether bestsellers or newly launched items, for targeted promotion.

Create and run a Promotion

To create and launch a Promotion campaign, follow these steps:

1. Access Promotions Option:

Click on the ‘Promotions’ option located in the left menu, as illustrated in the image below:

Access PromoQ Option

2. Choose Promotion Type:

Select the type of promotion you want to create: Store Wide, Product Category, or Single Product.

Choose Promotion Type

3. Select Promotional Theme:

Next, pick the suitable promotional theme from the categorized sections, as shown in the image below:

Select Promotional Theme

  • Occasion: Find templates tailored for upcoming major events like Halloween, Black Friday, Cyber Monday, Christmas, etc.
  • Offers and Specials: Explore routine promotions such as Flash Sale, Clearance Sale, Special Offers, etc.
  • New Arrivals: If you have a new product to showcase, discover eye-catching templates in this section.

Promotion settings:

Once you've chosen the appropriate promotional type and theme, proceed to configure the settings swiftly.

General Settings:

In the General tab, you'll find fundamental settings related to your Promotion. Outfy automatically generates a name for your Promotion, but you can edit it to make it more suitable. A sample preview on the right side provides an idea of the promotional image to be used in your campaigns.

General Settings

  • Promo Title Part 1 & 2: Choose from various pre-set promo titles like Flash Sale, Hot Sale, Daily Sale, or Special Offer. If none fit, set a custom name by selecting "Custom" from the dropdowns.
  • Promotional Text: This is your primary offer, such as "Up to 50% off" or "Flash 30% off." Add multiple texts; Outfy will rotate them randomly in templates. Press Enter to add more text.
  • Coupon Code: Add your code if applicable; remove if not.
  • Start Date: Specify when your promotion begins.
  • Duration (Days): Set the number of days for the promotion.
  • Posts/Network/Day: Choose the number of daily posts (ideal: 1-2 posts per day).
  • Store Logo: Include your brand logo in each promotional image.
  • AI Caption and Hashtags: Enable AI to generate captions based on your promotional theme and product details. Set your own caption if you prefer. (We utilize OpenAI's APIs to generate captions with Emojis and hashtags for your promotions. We create a unique caption and hashtags for each promotion, tailored to the specific type of promotion, such as a 'Flash Sale,' and the product details.)
  • Select Day(s) of the Week to Post: Choose specific weekdays for your promotions; disable weekends if needed.
  • Select Posting Time: Specify the time range for your postings. For instance, if you set the Promotion to post between 9 am and 9 pm, it will adhere to this schedule. Outfy displays your default time zone but allows you to change it for your postings.

Choose Templates:

Navigate to the Templates section to select the specific templates you want the Promotion to utilize. Outfy will automatically choose and rotate these promotional templates.

Choose Templates

Select Networks:

In this section, specify the social media networks where you wish to publish your content. Toggle the buttons next to each network to either ON or OFF.

Select Networks

Finally, click on “CREATE PROMOTION” to initiate your campaign. Outfy will promptly begin generating your promotional content and schedule it across your social accounts. You can monitor all your upcoming posts under the “Promotions” tab on the Schedule Posts page.